William Travilla's stunning costumes for Marilyn Monroe Moments In Time Marilyn Monroe Golden Lam Dress, disigner William Travilla 1952 1953, for Gentlemen Prefer Blondes. The famous gold lam gown was designed by William Travilla for Marilyn Monroe to wear in the 1953 film Gentlemen Prefer @audreyfan2 on Tumblr Marilyn Monroe and the gold lam dress, designed by William Travilla. Seen here with Charles Coburn in Gentlemen Prefer Blondes (1953), and in photographs by Gene Kornman, 1953. This dress appears for I have a little bit to say about these pieces but first the New Years Collection is officially launched! Now onto a little history these dresses from the 1980s are commonly referenced to Marilyn